While most seed producing companies invite farmers to share their experience and highlight the yield potential of the crop, which invariably would be a cash crop, United Phosphorus Ltd – a patent crop protection, chemicals and seeds company — hosted a meet for the farmers growing the ridge gourd in the State at Coimbatore.

The farmers – ‘Aneeta Masters' have been using the hybrid seed ‘Aneeta' produced by Advanta India, a UPL Group Company, for the last five to eight years.

“The event and the session that followed aimed at getting a feedback on the seeds from the end-users (farmers). The average yield potential is 12-15 tonnes/acre, but one farmer revealed that he harvested 18 tonnes/acre,” said a UPL spokesperson, while the farmer explained the crop management strategy.

The company has farmers school in eight locations and conducts Masters Meet at regular intervals, but this initiative is the company's first in Coimbatore, the official said.

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