Tea exports during the current calendar year are trailing behind 2014 both in volume and value. Despite reducing the asking price, there are not adequate takers for different varieties of Indian tea, reveals analysis of the latest data available with the Tea Board.

In January and February, India reduced the average export price to ₹167.78 a kg from ₹181.86, marking a decline of 7.74 per cent.

Nevertheless, shipments could not exceed 32.32 million kg (mkg) against 38.76 mkg in the two months of 2014 – a fall of 16.62 per cent. Consequently, the overall earnings have dropped to ₹542.28 crore from ₹704.87 crore.

This marks a sharp decline of 23.07 per cent. The biggest fall has happened in North India where exports have slid by 25.89 per cent to stand at 17.26 mkg (23.29 mkg), and earnings have declined by 29.80 per cent to ₹349.47 crore (₹497.84 crore), with the average prices falling by 5.28 per cent to ₹202.47 a kg (₹213.76).

South Indian tea exports have fallen by 2.65 per cent to dip to 15.06 mkg (15.47 mkg), and earnings have fallen 6.87 per cent to ₹192.81 crore (₹207.03 crore), with the average price falling by 4.33 per cent to ₹128.03 a kg (₹133.83).

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