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Tarun Katial, Chief Executive Officer, Reliance Broadcast Network, has said that the broadcasting industry is looking forward to clarity, uniformity and relief from taxes in the ensuing Budget.
Advertisement in free to air mediums like radio should be treated differently and lower or nil service tax should apply, aligning with the print and out of home industries, Katial said.
Sharing his expectations on the Union Budget, he added that foreign direct investment in non news radio operations needs to be brought on par with television broadcasting.
Customs duty on radio and television broadcast equipment should also be relaxed, he said.
Stating that the industry is looking forward to some "necessary fiscal incentives in the form of removal or reduction of multiple taxes and levies and regulations which ensure transparency,'' the CEO said the power of choice should be given to the end-customer in this Budget.
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