Flytxt, a Big Data analytics solution provider for telecom companies based in the Technopark here, has tied up with Vodacom, Mozambique’s leading mobile network.

It will enable Vodacom to enhance revenue and customer experience by analysing customer behaviour and offering the best possible offers to subscribers in real-time, a company spokesperson said here.

“We chose Flytxt to augment customer value management practices through its analytics-driven customer segmentation and engagement approach,” said Paula Zandamela, Head of Corporate Affairs, Vodacom.

According to Hetarth Patel, Vice-President, Worldwide Sales, Flytxt, the company’s solutions adopt a fully integrated man-machine collaborated approach.

“They not only generate insights and recommendations from varied data feeds from within the network and IT systems, but also transform them to real-time decisions for creating economic value for clients.”

Flytxt has signed up with over 50 telecom service providers serving more than 500 million subscribers across the Asia-Pacific and Europe and West Asia for its mobile-enabling solutions.

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