GETIT Infoservices Pvt Ltd, the leader in directional advertising and pioneer of Yellow Pages in India, has launched its new service called getitFREEADS in Kochi.

This is India's first free classified service available to consumers via a combination of phone and online, Mr Sidharth Gupta, Chief Executive Officer, GETIT Infoservices Pvt Ltd, said.

Consumers can dial 444 4444 for both callGETIT and getitFREEADS. These services empower the consumers with simple, convenient, personalised and credible solutions for local information and product transactions free-of-cost, he said.

Consumers can place free ads in various categories such as household goods, jobs, vehicles, properties, education/tuition, business/service etc.

There is also a comprehensive section on job listings which would be helpful for both job seekers and prospective employers.

GETIT currently receives one million calls each year from Kerala.

In the second phase of expansion in the market focussed on new digital platforms, the company aims at receiving three million calls of which 65 per cent will come from Kochi in the next one year, he said adding that Kochi is now displaying a new trend of increasing digital media consumption.

GETIT has been operating in Kerala for over 20 years through yellow pages, directories and information services.

Being a market with a large transient population, influx of tourists, IT professionals, visitors from the Gulf, students etc, the city offers immense opportunity for proliferation of information services and for buying and selling of used goods, he said.

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