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Bharti Airtel (Airtel) and Amazon India on Friday announced a partnership in which customers can buy 4G smartphones or upgrade to an advanced 4G smartphone of their choice at an affordable price starting at Rs 3,399.
As part of the partnership, a total cashback of Rs 2,600 will be available on over 65 Amazon exclusive 4G smartphones from popular device brands including Samsung, OnePlus, Xiaomi, Honor, LG, Lenovo and Moto, amongst others, Airtel said in a statement.
Customers will get Rs 2,000 of the cashback from Airtel over a period of 36 months and can avail of an additional cashback of Rs 600 on Airtel recharges of Rs 169 on Amazon.in, it said.
“The partnership with Amazon India will give further momentum to our ‘Mera Pehla Smartphone’ initiative, which has received a positive response from customers across the country. We will continue to deliver value to our customers and stride towards empowering every Indian to fulfil their dream of owning a smartphone and getting onto the digital superhighway," Vani Venkatesh, Chief Marketing Officer, Airtel said.
To claim the Airtel-Amazon India cashback of Rs 2,600, customers can buy an Amazon India exclusive 4G smartphone of their choice by making full down payment. Customers can view the complete device list on offer on the website; Airtel recharges worth Rs 3,500 must be done within the first 18 months of the device purchase to claim a first refund instalment of Rs 500.
Then recharge of another Rs 3,500 must be done over the next 18 months to claim the second refund instalment of Rs 1,500 to avail of a total cashback of Rs 2,000 from Airtel, the company said.
And, to enjoy the additional cashback of Rs 600 from Amazon, customers will have to make 24 Airtel recharges of Rs 169. The Rs 600 will be given as cashbacks of Rs 25 into customer’s Amazon Pay balance every month for 24 months. The Rs 169 recharge will offer unlimited voice calls (STD + locall) and 1GB data per day for 28 days.
"Through this partnership, we are empowering customers to enjoy superior 4G technology at affordable prices with a special cashback offer upon recharging exclusively on Amazon.in. In line with our focus on customers, this offer will be available on all Amazon exclusive smartphones for a select period on Amazon.in," Noor Patel, Director - Category Management, Amazon India, said.
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