Blockchain to the rescue to stop pesky calls, messages

KV Kurmanath Hyderabad | Updated on February 26, 2019 Published on February 26, 2019

Blockchain Future tool /iStockphoto serkorkin

Tanla Solutions launches Trubloq, a platform for telcos, stakeholders

Irked over endless unsolicited phone calls and messages? Blockchain, the distributed computing technology that offers secure and authentic communication, is going to come to your rescue.

The TRAI deadline for ending the pesky calls and messages is February 28, 2019. Post this, telcos will have to ensure all the bulk calls and messages are routed through a Blockchain platform.

The solution authenticates the sender before sending the messages or facilitating calls by generating and storing a unique number for each transaction. People can lodge a complaint over a mobile app. Their consent for receiving communication will be stored in the platform.

A Hyderabad-based IT solutions and services company , Tanla Solutions has come out with Trubloq, a Blockchain enabled commercial communication solution for the telecom sector.

Tanla is a major player in the area of managing communications (SMSes and calls) of companies with its subscribers and customers. This communication would include the messages that we get from the banks, from the government, retailers and all such entities that keep in sending messages and emails and making calls.

RS Sharma, Chairman, TRAI, has formally launched the platform at the World Mobile Congress being held at Barcelona, on Tuesday. The solution will go live on March 1.

Uday Reddy, Chairman and Managing Director of Tanla Solutions, says people will now have full control on who calls them and who sends messages. “This would end years of menace where telecalling companies making unsolicited calls despite warnings and do-not-disturb requests,” he told BusinessLine.

“We built algorithms that facilitates quick communication between the platform and clients in order to quickly authenticate and process the communication requests,” he said.

“This initiative would perhaps be the largest use case for Blockchain in the world with potential transactional volumes of above 10 billion a month,” he claims.

Published on February 26, 2019
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