Sony India on Thursday launched its flagship smartphones Xperia Z3 and Z3 Compact priced at ₹51,990 and ₹44,990 respectively.

The latest smartphones will be available at over 10,000 retail outlets across India, the company said.

“The launch of the Sony Xperia Z3 and Xperia Z3 Compact reinforces Sony’s commitment to offer the latest cutting-edge technology to our customers. With the two size options, customers now have the option of choosing the form factor that fits their individual requirement, without compromising on either technology or design,” Kenichiro Hibi, Managing Director, Sony India, said.

He said the company was encouraged with the response to Sony Xperia smartphones in India, and is targeting 40 per cent contribution from Xperia sales to its turnover this year.

The company is also opening 250 exclusive Xperia Stores in financial year 2014, he said.

Both smartphones are powered by the latest Qualcomm Snapdragon 801 processor with 2.5 GHz quad-core CPU, supported by 3GB RAM and 4G LTE modem for lightning fast browsing, immersive multimedia browsing and stunning visuals, it said.

The new smartphones have 20.7MP sensor camera with a 25mm wide angle lens and for low light photography. While the Z3 has 5.2-inch screen, the Z3 Compact has 4.6-inch screen.

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