Social Media

‘Good Morning’ messages eating up smartphone space in India: Report

Press Trust of India Washington | Updated on January 23, 2018

One in three smartphone users runs out of device space daily

Indians’ obsession for sending ‘Good Morning’ messages is leading to one in three smartphone users in India run out of space on their phones daily, a media report said on Tuesday.

The problem, discovered by Google, was an overabundance of sun-dappled flowers, adorable toddlers, birds and sunsets sent along with a cheery message, The Wall Street Journal reported.

Millions of Indians, who are getting online for the first time, like nothing better than to begin the day by sending greetings from their phones.

According to The Wall Street Journal, there ‘has been a 10-fold increase in the number of Google searches for ‘Good Morning images over the past five years.

To tackle the problem, Facebook’s WhatsApp messaging service — which has 200 million monthly active users in India, making the country its biggest market — added a status message last year so users could say good morning to all of their contacts at once.

Inexpensive smartphones and data plans have brought thousands of people online.

According to the report, a survey by data-storage firm Western Digital found that one in three smartphone users in India run out of space daily compared with one in 10 in the US.

WhatsApp said more than 20 billion New Year’s messages were sent in India, a record, and more than any other country.



Published on January 23, 2018

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