TikTok announces safety centre in 10 Indian regional languages

Our Bureau | | Updated on: Dec 06, 2021

The logo of TikTok

The safety centre will feature links to anti-bullying, elections resource pages

TikTok has announced the localised version of its safety centre, a local website that consists of safety policies, tools and resources to equip users with product education and protection measures.

The safety centre is available in 10 major Indian languages and apart from guidelines, it will provided links to two resource pages tackling anti-bullying as well as an advisory for upcoming general elections.


“We...recognise the need to continuously equip users with guidelines to help them use TikTok in a safe and responsible way," a spokesperson quoted said Helena Lersch, Director, Global Public Policy, TikTok, as saying.

"With the launch of the localised safety centre along with resource pages for anti-bullying and the general elections, we aim to reaffirm our commitment to India and ensure a safe and positive online environment.”

TikTok has launched the safety center in Hindi, Gujarati, Marathi, Bengali, Punjabi, Telugu, Tamil, Kannada, Malayalam and Oriya, the spokesperson said.

Users will now be able to better understand various online safety settings and features to keep their accounts safe in their own language and also learn how to choose to keep their accounts private.

Additionally, users can use the 'restricted mode' that allows users to restrict content that might not be age-appropriate or even enable the 'digital wellness' feature which limits the number of screen hours.

Elections resource page

TikTok encourages users to use it or any social media platform in a 'respectful and responsible manner by not uploading or sharing any illegal content on all social media platforms.'

The general elections resource page guides users to visit eci.gov.in to read the Model Code of Conduct by the Election Commission of India (ECI) along with other resources.

It also encourages users to be responsible citizens during this time by reporting any objectionable content through ECI’s cVIGIL app, allowing for appropriate action to be taken.

To ensure they enjoy their TikTok experience, users can also read up on how to report, flag, block and delete comments, the spokesperson said.

The anti-bullying resource page empowers users to take control of the TikTok experience by placing further restrictions on content and community interactions.

Anti-Bullying page

Besides settings such as making the account private, users can decide with whom a user can make duets with, delete comments or control who can comment on a video. Users can also report a bully, delete a fan or permanently block another user.

The page also encourages users to support anyone being bullied by reporting it on TikTok, as the platform can further address these cases, coordinating with the authorities where needed.

TikTok also recently launched its comments filter feature to helps users prevent predatory, hateful, and obscene comments from appearing on their videos.

The feature lets users self-define keywords in English and Hindi that they would like to automatically filter out of unwelcome wording from their comment section. Users can add as many as 30 words and change the words according to their preference or when they feel necessary.

Published on March 27, 2019
This article is closed for comments.
Please Email the Editor

You May Also Like

Recommended for you