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Digital Media company ValueFirst on Tuesday said it has rechristened itself ValueFirst Digital Media Pvt Ltd from ValueFirst Messaging.
The re-branding will allow the company to showcase the range of digital assets that ValueFirst has developed, the company said.
“The company’s technology and its product portfolio had evolved in response to the customer requirements and our new name now mirrors the expanded business and market segment in which the company now operates,” Chairman and Managing Director Vish Bajaj said.
The company enables businesses to reach out through the mobile and Internet platforms via SMS, voice and e-mail. It has 50 million registered users, adding over 40,000 new users everyday, he said.
ronendrasingh.s@thehindu.co.in
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