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A top executive of Walmart has said that Flipkart’s innovative strategy will bring the next 200 million Indian shoppers online.
Judith McKenna, President and CEO of Walmart International, on a visit to India this week said Flipkart’s innovations, cutting edge technology and deep customer centricity will help more Indians onboard the online platform.
McKenna was impressed with how Flipkart as a group is innovating to create world class experiences for customers using technology, and making a difference to sellers and manufacturers across the country, a Flipkart statement said.
Walmart acquired 77 per cent stake in Flipkart for $16 billion in May last year.
Flipkart Group CEO Kalyan Krishnamurthy said that Flipkart’s partnership with Walmart is helping the Group better serve Indian customers, and also accelerate its growth with products and solutions that solve real problems in the country. These include supply-chain infrastructure that is disrupting the industry to benefit local consumers, suppliers and manufacturers.
Improving experience
During the visit, McKenna along with Krishnamurthy and Amar Nagaram, Head, Myntra and Jabong, announced the launch of Myntra’s first service kiosk that offers shoppers a host of value-added services such as flexible pick-up and drop, instant returns, trial rooms and free alteration of products.
The kiosks will be launched at tech parks and large educational institutions, aimed at enhancing the online shopping experience for customers.
Myntra is planning to launch 30 service kiosks across Bengaluru, Hyderabad, Delhi, Mumbai, Chennai and Kolkata in the first phase.
McKenna visited a Flipkart fulfilment centre to understand the supply-chain efficiency which Flipkart is bringing to the country, and also met with kiranas that are part of the Myntra’s unique MENSA (Myntra Extended Network for Service Augmentation) network.
During the trip, McKenna also met with Flipkart employees and with PhonePe CEO Sameer Nigam and his leadership team. McKenna said she appreciated the work PhonePe was doing to revolutionise financial payments through technology.
Walmart India CEO Krish Iyer also met Mckenna to update her on how the cash-and-carry business is changing the lives of kiranas in India, the statement said.
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