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Media conglomerate Zee Entertainment Enterprises (ZEE) on Wednesday said it has launched an online platform ZEEMitra.com for small retail advertisers.
The platform will directly connect and enable small retail advertisers to advertise on ZEE’s entire bouquet of 52 entertainment and news channels channels, a release said.
With a focus on small and medium scale enterprises, ZEEMitra.com will enable them to advertise in their relevant markets, independently, at an affordable cost, helping the advertisers to move beyond print and radio.
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