Zoho has introduced Zoho Desk that the company describes as the first software built in a rural area by a team of developers. The software, which was built in Tenkasi in Tamil Nadu by a 150-member team , uses customer data from past interactions and from other Zoho products, like Zoho CRM and Zoho Projects, to organise tickets and intelligently present information to agents so that they can better understand a customer's problem and resolve it efficiently, according to a statement.

“We are now showcasing something that has never been done before: the first software product created in rural India, world-class in its refinement, competing with the best,” said Sridhar Vembu, CEO, Zoho Corp, in a press statement.

What started out five years ago as a small team of three engineers has expanded into a team of over 150 people, located in beautiful rural surroundings near Tenkasi.

“In an industry where companies have come to believe that the only location that matters in the cloud is few square miles of downtown San Francisco, we are proving that a determined and sincere group of people can build path-breaking products anywhere,” Vembu said.

“We believe rural talent should not have to leave home to find opportunity. Our broken urbanisation model creates severely overcrowded and polluted megacities and denudes rural areas of talent. That is why what Zoho Tenkasi is doing matters,” he added.

Zoho Desk is the sixth product that the company has launched in 2016. It is available immediately and is free up to 10 users. Paid plans begin at ₹ 720 per user per month for the professional Edition and it will be ₹1,500 for the Enterprise Edition.

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