Trading platform Zerodha to launch automated trading option

Our Bureau Hyderabad | Updated on August 13, 2012

Barrier-free trading: Nithin Kamath, Founder and CEO of Zerodha, at a media interaction in Hyderabad on Monday. — Photo: P.V. Sivakumar   -  Business Line

Online trading platform Zerodha is expanding its presence to more cities beginning with Kochi recently and following it with Hyderabad today.

The Bangalore-based company is planning to open another centre in Mumbai and is finalising plans to launch an automated trading module for individuals and firms.

Addressing a press conference here today, Nitin Kamath, Founder of Zerodha, said that the platform serves like a free trade zone for traders in stocks and commodities. With a client base of over 15,000 users, the platform clocks an average turnover of over Rs 2,000 crore a day. “The volumes are likely to go as we also strengthen the offline network in Hyderabad and Mumbai,” he said.

Zerodha stands for zero barrier in trading, with rodha in Sanskrit meaning barrier.

The trader has to pay a simple fixed amount of Rs 20 for a transaction free regardless of trade size. This is particularly a big advantage for those trading on large numbers and in the futures and options segment.

Referring to the automated trading platform option, he said that in the US, nearly 80 per cent of the trade is through this mode with barely 20 per cent in the form of sit-and-trade mode. This feature will be launched here by December this year.

“We have also begun to focus on Foreign Institutional Investors with a centre in Singapore,” he said.


Published on August 13, 2012

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