Equirus Securities
Eicher Motors (Sell)
CMP: ₹20,123
Target: ₹18,702
We attended Eicher Motors’ global analyst meet and visited the UK Technology Centre. The UK and Chennai Technology centres have enabled the company to come up with better designed and tested products, wherein post-launch issues are almost nil (unlike previous model launches, viz Himalayan). In the domestic market, Royal Enfield plans to increase penetration and has announced new small-format Studio Stores for rural areas; it also plans to capture more of customer spends on motorcycles over their life cycle. In exports, Royal Enfield is looking at aggressive network expansion in Thailand and Brazil in FY20, and higher volumes in the US given solid growth in the mid-size motorcycle segment.
We maintain ‘short’ with a June 2020 target price of ₹18,702 as some improvement is already built into our numbers.
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