India’s leading brokerage house, Motilal Oswal Securities Ltd, has launched ‘India’s first-of-its- kind’, completely paperless, e-KYC, instant trading & demat account facility.

​​This facility will be available to all prospective customers who have an Aadhaar card.

“Aadhar integrated new account opening has not only eliminated the legacy of paper-based documentation and increased the customer satisfaction but will also usher in a new era of digitisation in the broking industry,” Ajay Menon, chief executive officer of the company, said.

Through this initiative, customers from anywhere in the country will now be able to open a trading and demat account completely online i.e. without any physical documentation in 15 minutes and start investing immediately thereafter.

The company is the first brokerage house in India to start such a facility which eliminates the hassle of sending any kind of physical document to open an account, it said in a press release.

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