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Bombay Dyeing & Manufacturing Co Ltd has launched a new line of bath linen products under the brand ‘Aspero Denim’, priced in the range of ₹299-2,099, the company said in a release on Wednesday. The new collection — towels, bath mats and bathrobes — is made available across Bombay Dyeing retail stores and major home textile stores, the release said. Shares of the Mumbai-based company zoomed 4.4 per cent at ₹83.45 on the BSE.
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