HDFC Securities on Wednesday announced the launch of a daily ‘SIP’, a new initiative in partnership with the BSE. This service gives investors the option to invest in mutual funds on a daily basis. Customers can start their daily SIP through the HDFC Securities web site, mobile app or through distributors. They can start with a minimum amount of ₹500 and keep increasing it. This tailor-made plan will equip a common investor to adhere to the investment timelines in a flexible way, it said in a release.

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