Money & Banking

DBS launches co-branded debit card in tie-up with bigbasket

K.R.Srivats New Delhi | Updated on November 22, 2018

A Development Bank of Singapore (DBS) logo. FILE PHOTO   -  REUTERS

DBS Bank India has announced the launch of its first co-branded international debit card in an exclusive partnership with bigbasket, the country’s largest online food and grocery store. Curated to suit the needs of digitally-savvy consumers at digibank - the card offers value for their grocery needs, keeping in mind the requirements of the time-starved consumer.

The card will enable new consumers of digibank to earn an assured cash-back on every order placed on bigbasket’s app and website. Additionally, the digiSavings account offers an interest rate of up to 7 per cent and allows consumers access to instant insurance products, personal loans, mutual funds, and more on the digibank app.

Commenting on the card launch, Shantanu Sengupta, Managing Director and Head-Consumer Banking Group, DBS India said, “We are delighted to partner bigbasket as there are strong synergies among our customer base. We’re here to make the consumer’s life easier, as they don’t have time at their disposal. They seek instantaneous access and one-stop solutions at their finger-tips. The new co-branded card does just that by offering exciting cash-backs and other benefits.”

Vipul Parekh, Co-Founder, bigbasket, said, “Our partnership with DBS Bank India is another milestone towards providing impeccable customer experience and benefits. Apart from being able to shop for a variety of products, the card will enable them to avail of cash-back, making it a value proposition, every time they make a purchase with us.”

srivats.kr@thehindu.co.in

Published on November 22, 2018

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