One97 Communications, which owns Paytm, has partnered with Samsung authorized stores across India to facilitate smart payments and Paytm Postpaid (Buy Now, Pay Later) at their retail outlets through deployment of PoS devices. 

Through this partnership, Paytm will enable consumers to make digital payments seamlessly.

Now, consumers purchasing Samsung devices — laptops, smartphones to television sets, smart watches, refrigerators and more —  from any authorized store in the country will be able to pay via a host of flexible payment options offered by Paytm including Paytm UPI, Paytm Wallet, Paytm Postpaid, and all major debit cards, credit cards and prepaid cards. 

Bhavesh Gupta, CEO, Lending & Head Payments, Paytm said, “We continue to drive innovation in the offline payments market and with our PoS devices, merchants are able to drive higher customer loyalty. The partnership with Samsung stores will enable us to further extend the convenience of smart payments to a larger customer base.”

‘Buy now, pay later’

The option to pay using Paytm Postpaid or ‘Buy now, pay later’ through PoS devices deployed at Samsung stores will be beneficial to consumers, allowing them to purchase products without having to worry about budget. 

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Consumers can easily opt for Paytm Postpaid, which is offered in association with financial partners, and get a monthly credit limit of up to ₹60,000. They can use this credit for buying products at authorized stores and repay through flexible EMIs at low interest rates. In addition to Paytm Postpaid, consumers can opt for low-cost personal loans up to ₹2 lakh – offered by Paytm’s financial institution partners – to purchase goods. 

Also read:How to avail loans on Paytm

To bring further convenience to consumers, Paytm will also offer ‘No Cost EMI’ options along with offers for payments made through Paytm PoS devices. 

The company’s PoS devices also bring several features for merchants including simplified billing, integrated payments, targeted promotions, and real-time inventory status, among others. Paytm PoS devices drive payments as well as transaction confirmations and reconciliation for sound, visual and print-based merchant solutions. 

Paytm continues to maintain its leadership in offline payments with rapid growth in merchant base and device adoption, enabling the company to maximize monetization opportunities. As of July 2022,  the company has deployed 4.1 million devices across the country. 

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