South India’s largest footwear retail and franchising company Centro has become the official sponsors of Sunrisers Hyderabad team in the upcoming IPL season.

The pact was signed by Sridhar Ganesh, Director, Centro Footwear, in the presence of the Sunrisers team.

Sridar Ganesh, Director, Centro, in a statement said: “Enthusiasm and excitement are the vibes that are floating at Centro as we take pride in being the official sponsor for a prestigious team like Sunrisers Hyderabad in the most coveted cricket season in India.”

“With 27 stores, at Centro, we are keen to go national soon. Looking for a nationwide reach, we felt IPL is the right platform to reach out nationally,” he said.

K. Shanmugham, CEO, SunRisers Hyderabad said: “Our philosophy at SunRisers Hyderabad, resonates with a brand like Centro which has a massive connect with people in South India.

“This is an important season for us and we are looking forward to having their valuable support for what promises to be an exhilarating, and hopefully in our case, a triumphant journey ahead.”

The Sunrisers team is powered by New Zealand cricketer Kane Williamson, Indian stars Shikhar Dhawan, Bhuvaneshwar Kumar, Manish Pandey, Yousuf Pathan among other players.

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