News to invest ₹33 crore to launch healthcare centres

Sangeetha Chengappa Bengaluru | Updated on July 27, 2018 Published on July 27, 2018

Ankit Nagori

Plans to set up 10-15 centres in micro-markets within Bengaluru and Gurugram, the health-tech and fitness start-up co-founded by Mukesh Bansal and Ankit Nagori, plans to set up 10-15 centres at a total investment of ₹33 crore, a top executive told BusinessLine. The start-up aims to address preventive healthcare needs through a combination of engagement, coaching and delivery, using a mix of online and offline channels. offers primary healthcare solutions and is the start-up’s fourth vertical since its inception in June 2016. The first 6,000 sq ft centre which opened last month in Bengaluru, houses 10 consultation rooms, an in-house laboratory, a diagnostics section and 10 doctors. The start-up’s other three verticals that cater to living a healthy life are which focusses on physical strength and fitness; for healthy food; and for mental well being. “With the launch of, our primary healthcare offering, we now have an end-to-end solution to address preventive healthcare needs. We plan to open 10-15 centres in the micro-markets within Bengaluru and Gurugram by the end of 2019 at an investment of $5 million, starting with our second centre spanning 3,000 sq ft in Bengaluru later this year” Ankit Nagori, told BusinessLine.

‘Keep me healthy’ offers a ‘keep me healthy’ programme that includes consultation with a GP(General Physician), nutritionist and diagnostic tests for a subscription of ₹500 a month, as well as, programmes for a subscription of ₹1,000 a month for people who have diabetes, asthma, thyroid disorders and obesity issues. Customers can also opt for 3/6/12 month subscription programmes.

Asked why the need for especially when big cities have a profusion of physicians and doctors, he said, “The ability to book multiple services on the app including fitness, food and mental health services is a big draw for customers. Moreover, consultations with GPs (General Physicians) can be booked with zero waiting time.”

The start-up has 55 Cult fitness centres across Bengaluru, Delhi/NCR and Hyderabad, seven kitchens in Bengaluru that process 12,000 orders a day and seven centres in Bengaluru which have 5,000 regular customers. The app has witnessed 3.5 lakh downloads to date. “Overall, we have a subscriber base of 1,00,000 monthly paying customers, of which 40,000 are for Cult fitness centres, 35,000 are for food and 20,000 are for our digital products like DIY workouts, tele-consultation, etc. The idea is to have 4-5 Cult fitness centres, one kitchen, one centre and one centre in every major locality in a city” said Nagori. has raised $45 million from Accel Partners, IDG Ventures, Kalaari Capital, UC-RNT Fund and $10 million in debt from Axis Bank and HDFC Bank. The start-up is looking to raise $20mn - $25mn in debt financing in 2018-19.

Published on July 27, 2018
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