Comments
Cycle Rhythm, from the house of Cycle Pure Agarbathies, has roped in Sourav Ganguly as its brand ambassador for Bengal for a two-year-period.
Cycle Pure Agarbathies is India’s largest agarbatti manufacturer and the flagship brand of the Mysore-based NR Group.
Cycle Rhythm will also come out with a series of television commercials with Ganguly, and feature danseuse-actress Mamata Shankar, singer Rupankar and actress Monami.
The television commercial will be supported by print, radio, outdoor advertising and events, making a complete 360 degrees campaign, the company said in a release.
Comments
COMMENT NOW
Comments
Comments have to be in English, and in full sentences. They cannot be abusive or personal. Please abide by our community guidelines for posting your comments.
We have migrated to a new commenting platform. If you are already a registered user of TheHindu Businessline and logged in, you may continue to engage with our articles. If you do not have an account please register and login to post comments. Users can access their older comments by logging into their accounts on Vuukle.