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The Department of Industrial Policy & Promotion (DIPP) has kicked off its Intellectual Property Rights (IPR) awareness campaign for schools by introducing the initiative at Kendriya Vidyalaya, RK Puram, New Delhi. The Cell for IPR Promotion and Management in collaboration with the International Trademark Association , has designed the programme for school children to teach them to be innovative and respect IPR from a young age, according to an official release.
“Outreach and promotion is the first and foremost objective of the National IPR Policy and is critical to shaping an IP environment that is conducive to fostering creativity and innovation in the country. One of the key focus areas is children in schools, as it is essential to nurture creativity and the ability to innovate from a young age, according to Rajiv Aggarwal, Joint Secretary, DIPP. A streamlined system is being worked out to conduct over 3,500 awareness programmes in schools, universities and the industry across the country.
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