From capsules to tech-driven growth, the ACG way
Capsules and art are not quite two peas in a pod. But that’s precisely what the “Art in a Capsule” global ...
With an cumulative viewership of 47 million, the FIFA Under-17 World Cup had garnered the highest viewership among international football tournaments broadcasted in India.
According to BARC ratings, Sony Pictures Network’s (SPN) coverage of the FIFA U-17 World Cup has rated better than the high profile international football sporting events like FIFA Confederations Cup 2017, English Premier League 2016-17, La Liga 2016-2017 seasons amongst others.
The 22-day long tournament was viewed by over 47 million viewers across India, while the Hindi and Bengali language feeds contributed to around 40 per cent of the overall viewership.
The finals between England and Spain in Kolkata that witnessed a packed house of almost 67 thousand fans, generated a nationwide interest scoring an average 2.2 million impressions.
Bulk of the viewership has come from regions like West Bengal, Kerala and North East while the fans in the metros also lapped up the opportunity to catch a glimpse of India’s first-ever FIFA U-17 World Cup held in the country.
Interestingly, the viewership demographics have also showcased that almost 45 per cent women tuned in to watch the sporting event.
Rajesh Kaul, President, Sports and Distribution Business, Sony Pictures Networks India said, “Our efforts towards leveraging and enhancing the popularity of the FIFA U-17 World Cup have yielded excellent results and we hope that this will be a pivotal point for the rise of football in India. We would like to thank FIFA, AIFF and LOC for bringing football’s global standards to Indian shores.”
Capsules and art are not quite two peas in a pod. But that’s precisely what the “Art in a Capsule” global ...
Foreign OPD helps patients get the right medical advice and treatment option
Rolls-Royce creates the Black Badge Cullinan for younger buyers looking for exclusivity and bespoke luxury
More tech and features in the cabin and a facelifted exterior mean the entry sedan is now better equipped to ...
As the sum assured it may be insufficient for your family; so pay more attention to the math
The RBI failed to ring in Christmas cheer, retaining its key policy repo rate at 5.15 per cent. Hugely ...
The rupee (INR) strengthened on Wednesday and it broke out of the resistance at 71.6 against the dollar (USD), ...
Voluntary Provident Fund is easy to invest in, and tax-efficient
The World Health Organization estimates that depression and anxiety — among the more prominent mental health ...
A documentary on The Savoy is reaping awards at international festivals
A Bengaluru entrepreneur revives a traditional cotton weave with a sheen that can beat silk
A new volume of essays examines the multidimensional impact of climate change on India, and why development ...
Kerala wants to be India’s creative hub where designers ideate, imagine and innovate for tomorrow
How Fujifilm has used its imaging strength to re-invent itself
Tech interventions are speeding a brand’s journey to the store
Storytelling meets consumer insights over a cup of coffee
With land and State resources in short supply, only higher education can challenge social hierarchies, says ...
Fee hike can hit students of low-income groups
The fees for the flagship Post Graduate Programme (PGP) in Management at the Indian Institute of ...
Farmers, reeling under crop losses, feel the Centre’s crop insurance scheme is merely helping insurance firms ...
Please Email the Editor