Bajaj Fans, a division of Bajaj Electricals, has launched four new models in the Kerala market. Each of these fans is attractively styled, designed to perfection and created for the premium segment, a press release said.
The four models are Winstrim, Austrim, Magnifique and Cruz Air. These models are prized at Rs 2,500 and above. A.S. Radhakrishna, Executive President for Fans Business Unit at Bajaj Electricals, said the company is eyeing a business of Rs 75 crore from the Kerala market against last year’s Rs 65 crore.
The company is playing a major role in fan sales in the State market, he added.
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