Oglespark Technologies, a startup setup by Rajesh J Nair, Ajesh Anand and Anil Lookose, has come out with an e-commerce product named ‘DecidePrice’ ( www.decideprice.com ).

It enables any business to shift into online retailing without incurring huge costs. It can set up own unique e-tail website and payment gateway within 15 minutes.

Those who already have a business website can embed the ‘Decideprice’ code and change it into an e-commerce portal. ‘Decideprice’ will empower the customer to find local businesses and products online and order products from the shop next door. As of now, ‘Decideprice’ is a free service.

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