Rolls-Royce rolls out 8th generation Phantom, starting at ₹9.5 crore

Our Bureau Chennai | Updated on February 22, 2018 Published on February 22, 2018

Vasanthi Bhupathi, MD, Rolls-Royce Motor Cars Chennai, and Paul Harris, Asia Pacific Regional Director, at the launch of new Phantom in Chennai on Thursday. - BIJOY GHOSH

Rolls-Royce’s new Phantom was launched in Chennai for the Indian market at a starting price (standard wheelbase) of ₹9.5 crore (excluding taxes).

The extended wheelbase of Phantom will start at ₹11.35 crore, inclusive of a four-year service package and regional warranty and 24-hour roadside support.

Rolls-Royce’s models that are sold in India include Phantom, Ghost, Wraith and Dawn. The new Phantom is the most expensive car of the company in India as of now. These cars attract a high import duty and GST.

“The new Phantom is 10-12 per cent more expensive, 10 per cent quieter (at 100 km/hour) and 30 per cent sturdier than its predecessor,” said Paul Harris, Asia Pacific Regional Director, Rolls-Royce Motor Cars, during the launch here.

The 8th generation new Phantom is based on the company’s all-new aluminium spaceframe structure, described as Architecture of Luxury by Rolls-Royce, the British super premium car brand now owned by BMW. It is the first of a new generation of Rolls-Royces to be created based on the new platform, which offers lightness, increased stiffness, efficient production of standard and extended wheelbase bodies and robust exterior surface design.

The super premium car is powered by an all-new by 6.75 litre twin-turbocharged V12 petrol engine that will deliver a maximum power of 563 HP and 900 Nm of torque from just 1700 rpm, capable of achieving 0-100 km/h acceleration in just 5.4 seconds with the help of seamless 8-speed and satellite-aided transmission.

Rolls-Royce has started to attract a new range of entrepreneurs and young professionals into the brand’s fold in India. While the global average age of Rolls-Royce customers is 39 years, it is little lower in India.

“We see a good number of people in their 20s and 30s buying Rolls-Royce though this ultra-luxury car is used by their families,” said Vasanthi Bhupathi, Managing Director, Rolls-Royce Motor Cars Chennai (Kun Exclusive).

Published on February 22, 2018
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