People behind the brand
People behind the brand
Most brands go through a cathartic process of ‘symbolic’ rebirth every time there is reason to believe that their name, logo or motto needs to keep up ...
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Indian auto industry – Ready to roll again
Indian auto industry – Ready to roll again
Despite all odds, the Indian automotive industry has made its presence felt globally. Starting from humble beginnings at the time of liberalisation in ...
Mercedes India sets the benchmark
Mercedes India sets the benchmark
Brazil factory to base its business plan on the Chakan plant
It has been a dream run, says Anil Dua
It has been a dream run, says Anil Dua
Hero’s outgoing marketing head recalls some top moments in his tenure
Lifeline for small Indian suppliers
Lifeline for small Indian suppliers
The government can take cues from UK's model to revive the automobile sector
Building a strong runway for the future
Building a strong runway for the future
Sumit Sawhney believes Renault should remain an aspirational brand
Ready for the 80s Gen
Ready for the 80s Gen
Are Indian auto makers listening?
Mulally’s advice: Stay on the One Ford plan
Mulally’s advice: Stay on the One Ford plan
Outgoing Ford CEO recounts high points and shares his enthusiasm for the future
Heading to the hills in the lap of luxury
Heading to the hills in the lap of luxury
To escape the searing heat of Delhi, we head to Bhimtal in the cool XF
Most visible features of iOS 14 for iPhones
With iOS 14, widgets can now be placed almost anywhere on home screens
The Amazfit Bip S: Loaded with personal features
Huami’s smartwatch has an appealing design and premium features
Office buzz
Covid isolation centres for TCS staffWe have heard heartening stories of some companies going the extra mile ...
Apple’s India store goes live online
Starting now, you have one more way of buying an Apple product. Direct from Apple. There’s a brand new store ...
Watch | Parag Parikh Mutual fund introduces Covered Call strategy
Parag Parikh Mutual fund introduces Covered Call strategy from October 14, 2020. What is a Covered Call ...
Will gold prices continue to fall?
Money managers are trimming their speculative positions, but fundamentals of the metal are still intact
No, the due date to file tax returns has not been extended to March 31, 2021
The concession in dates provided earlier stands — there is no further extension
Angel Broking IPO: Profitability can come under pressure due to stiff competition
A drop in trading volume can have significant impact
A whole new ball game
The Indian Premier League opens in the UAE tomorrow amidst a pandemic that has altered the essence of the ...
“The freedom to satirise...to mock one’s leaders is desperately important” : Shashi Tharoor
Author and three-time Member of Parliament on his new book Tharoorosaurus, and how words delight as well as ...
It’s only words
Languages don’t have to be mutually exclusive; they can bleed into each other, or flow steadily alongside, ...
Fitting in to the Durbar Hall
The grandest room of the Rashtrapati Bhavan was designed only for royal gatherings, but ended up opening its ...
Let’s shop and get India ticking!
We the consumers, on a corona pause, have a role to play in rebooting the Indian economy
How can you get the consumer to shop?
Brands will do well to take the digital advertising route
Bounce back menu
Fast food giant McDonald’s is trying hard to bounce back with a strong marketing menu. McDonald’s India West ...
Why are we not wearing the game?
The global sales revenue of licensed merchandise and services was a whopping $292.8 billion in 2019. Of this, ...
Say cheese, says the organised dairy sector
And it has every reason to smile. Covid-19 has triggered a consumer shift towards branded products as ...
Covid churn
The countrywide lockdown from March last week impacted both producers and processors badly. As demand from ...
India goes bananas over export prospects
India is the world’s largest producer of bananas, but a minor exporter. The tide is turning in its favour, ...
Death by landslides in God’s Own Country
The devastating landslide in Kerala’s Munnar region signals the dire need for ramping up disaster alert ...