Tata Motors to rework strategy for passenger car segment

Press Trust of India Updated - March 12, 2018 at 03:03 PM.

Karl Slym

Automobile manufacturer Tata Motors said that there was a need to change the company’s strategy in the passenger car segment.

The company’s Managing Director Karl Slym said: “In passenger cars, we are not in a strong position. We have lost market share. There are segments that are booming in which we don’t have products. On new products, new features, new launches, we have been rather quiet, we need to change that.” He spoke to PTI on the sidelines of the BCIM car rally here.

“In the short term, and I am talking in terms of months, there will be mild changes. In the medium term that is a year or a little more, there will be drastic changes with new products. In the long term, there will be a portfolio revision,” Slym said.

Tata Motors, the vehicle sponsor for the rally from Kolkata to Kunming, is a dominant player in the commercial vehicle segment.

“Tata Motors has a major market share in the commercial vehicle segment at 62 per cent. We are a very dominant player. It is important to continue to be a leader. Our products and customer approach is important to retain leadership,” Slym said. Slamming the Budget move to raise excise duties on sports utility vehicles (SUVs), Slym said, “The government believes it can gain more revenues by taxing SUVs.

Published on March 3, 2013 16:48