Tata Sky on Monday announced a new, improved offer on Tata Sky Binge+ , its Android set-top box, which will enable subscribers to watch both linear channels (broadcast via satellite) and OTT content (via internet) from popular apps on their TV screen using a single remote, at a subsidised rate of ₹3,999.
The Tata Sky Binge+ provides the benefit of six months OTT content that the user can watch on their STBs including seven days missed shows and access to three months Amazon Prime subscription at no additional cost, the company said in a statement.
Pallavi Puri, Chief Commercial & Content Officer, Tata Sky said: “Entertainment consumption is evolving rapidly. As content becomes multi-platform, we are constantly pushing the envelope to expand our expertise so that we can take content to our viewers through whichever touchpoint they are most attuned to.”
Additionally, Tata Sky Binge+ enables viewers to play any show, movie, music, game on their laptop, tablet or mobile phone and watch-it-directly on their TV with its in-built Chromecast feature.
Tata Sky Binge+ also includes Google Assistant that makes discovering content easy, using the voice search feature thereby allowing access to games and apps available on Google Play store. It is compatible with all types of TVs including 4K, HD LED, LCD, or plasma technology as it supports HDMI output and can also be connected to older TV sets over audio and video cable, it said.