Teradata’s new server box to lower electricity cost, improve efficiency

Mamuni Das Updated - January 20, 2018 at 10:36 AM.

Teradata’s new warehousing boxes don’t just add colour, but also multiply processing power

Server rooms and boxes usually mean huge grey racks with lots of wires.

But, Teradata, the $2.7-billion big data analytics and warehousing company, has redone this image – it has launched a data warehousing server box – intelliflex – which is “bright white” in colour and has orange panels.

Not just that, it has fewer cables and helps the customer lower electricity costs.

The server boxes do not just improve the processing power by providing three times more memory, these can also solve 145 times the number of queries per hour for its customers, Oliver Ratzesberger, President of Teradata Labs, told

BusinessLine , adding that the move would lower cooling requirements of the data warehouse zones, and the white colour would lower the lighting requirements in the premises.

Ratzesberger said server boxes also have options for customers to replace the existing data warehousing boxes and upgrade them.

Clientele As clients, the company has 18 of the top 20 global commercial and savings banks, 19 of the 20 telecommunications firms, all top six airlines, 14 of top 20 travel and transportation companies, 14 of the top 20 global retailers, 12 of top 20 healthcare companies and 12 of top 20 manufacturing companies. In India, Teradata’s customers are mainly from the banking and financial services sector, and it is in talks with other sectors including the government sector.

Meanwhile, the company announced that in India, Aditya Birla Financial Services Group (ABFSG) had expanded its Teradata Data Enterprise Warehouse solution, a move that will enable the company to help understand its customers across the financial services business, and help it provide better and timely services.

The move has lowered the processing time for ABFSG by 30-40 per cent and will help it acquire new customers, the company said.

The writer is in Hamburg at the invitation of Teradata

Published on April 20, 2016 17:39