Xiaomi enters premium segment with the launch of Mi MIX 2

Updated - January 08, 2018 at 08:09 PM.

₹35,999 smartphone will be available from next month

New Delhi: Xiaomi India Vice President Manu Kumar Jain and Product Lead, Xiaomi India Jai Mani during the launch of smartphone "Mi Mix 2" at Aerocity in New Delhi on Tuesday. PTI Photo (PTI10_10_2017_000146a)

Chinese technology leader Xiaomi today launched the slim-bezels smartphone, Mi MIX 2, successor to the concept phone, Mi MIX showcased a year ago, but not brought to India.

The original Mi MIX caught the world’s attention because of the almost bezel-less format of the display. Being a concept phone, the Mi MIX wasn’t sold in very many regions, but the Mi MIX 2 is soon to be available in the Indian market for ₹35,999.

The 5.99-inch screen of the Mi MIX 2 has a 17:9 aspect ratio seeming to more or less fill up the entire body of the phone on the front.

Manu Jain, Vice-President, Xiaomi and Managing Director, Xiaomi India, said, “With Mi MIX, we gave everyone a glimpse of what the phone of the future would look like. Mi MIX 2 has evolved from a conceptual design into a user-friendly phone catered to a wider consumer audience while retaining the wow factor. We are so proud to have brought Mi MIX 2 for our fans in India within a month of our global launch, and I am sure everyone will love how immersive the experience is.”

On the back, the Mi MIX 2 is in a beautiful ceramic finish and has been jointly designed with world-renowned designer Philippe Starck,.

Other features on the Mi MIX 2 include 43 network bands making the phone reliable for those who travel globally. Specs include the Qualcomm Snapdragon 835 processor and the Sony IMX386 sensor for its 12-megapixel camera which also comes with 4-axis OIS.

Mi MIX 2 will be available in a 6GB RAM + 128GB internal storage version in India via Mi.com, Flipkart, all Mi Home stores, Mi Preferred Partner stores, and Large Format Retail Partners during the first week of November.

Published on October 10, 2017 16:50