Kerala State Cooperatives Consumers’ Federation (Consumerfed) has tied up with IDBI Bank to facilitate cashless purchases for its consumers.
Consumerfed runs a network of hundreds of Thriveni fair price shops, Neethi fair price medical shops and some beverage outlets throughout the state. Consumers can now swipe their cards at these outlets, an IDBI Bank release said.
More than 300 machines have already been installed. A special IDBI Bank team was deputed to plan and execute the scheme under the guidance of M Ramanunni, Managing Director, Consumerfed, and M Mehaboob, Chairman.