Asset Management Ventures, a new venture of Mr Sanjay M. Lal, has got the exclusive rights to manage cricketer Yuvraj Singh’s entire brand portfolio.
This will include Yuvraj Singh Foundation, Yuvraj Singh Centre of Excellence as well as the cricketer’s personal time for endorsements, ambassadorship and appearances.
The Yuvraj Singh Foundation is a not-for-profit foundation and Asset Management Ventures will operate the YouWeCan Fight Cancer initiative.
The Yuvraj Singh Centre of Excellence has been launched to manage and operate academies for professional training of young Indians with core focus to provide quality training and development of skills in cricket. Asset management Ventures will have offices in Mumbai, Ahmedabad, New Delhi and the UAE.