The country's second largest smartphone maker, Micromax, on Monday launched a new handset, Canvas Nitro A310, priced at Rs 12,990.
The new smartphone from the company will be exclusively available on Snapdeal.com at this price, the company said.
Powered by 1.7 GHz Tru Octa Core processor, the new handset has five-inch HD screen and runs on Android KitKat 4.4.
The Canvas Nitro comes with innovative software features like QuickLook, Smart Alerts, all-in-one camera widget (13 MP rear and 5MP front) and customised gestures.
"Inspired by specific needs of consumers, Canvas Nitro is yet another product from the Micromax stable to democratise technology with amalgamation of superior technology, great design and seamless usability," Vineet Taneja, Chief Executive Officer, Micromax, said.
The partnership with Snapdeal will further simplify the process for millions of new-age Indian consumers who prefer to shop online to get Canvas Nitro with just a few clicks, he said.