POKKT, a smartphone advertising platform for mobile games, has appointed Abdul Wahab as Vice-President, Global Delivery Head, reporting to the company’s COO and Co-founder Vaibhav Odhekar.
Wahab will be responsible for timely delivery of campaigns, optimising cost, maintaining Key Performance Indicators towards the goals targeted, strengthening and exploring new partnerships with mobile game publishers.
“My overall endeavour will be to establish POKKT as a global leader in the mobile video ad space. Having worked in a start-up environment and with tech-based companies, I will also be looking at establishing strong relationships with our clients and partners, both existing and new,” Wahab said.