Aditya Birla Sun Life Insurance Company Limited launched its ABSLI Super Term Plan on Tuesday, offering an all-in-one term insurance solution that combines life protection with built-in health management services. The product provides three coverage options and enhanced flexibility in benefit disbursement.
The plan offers Level Cover with fixed sum assured, Increasing Cover that enhances protection by 5 per cent annually, and Level Cover with Return of Premium that returns 100 per cent of premiums if the policyholder survives to maturity. All variants can pay benefits as lump sum, monthly income, or a combination of both.
Beyond traditional life coverage, the plan includes health management services accessible throughout the policy term and an Enhanced Life Stage Protection option allowing sum assured increases for major life events like marriage, childbirth, or home loans.
“The ABSLI Super Term Plan is thoughtfully designed to offer comprehensive financial security through flexible coverage, in-built health management services, and protection against life’s uncertainties,” said Kamlesh Rao, MD & CEO of ABSLI.
The product features an Instant Payment facility providing specified amounts within one working day of claim registration. Additional options include Staggered Death Benefit for five-year monthly instalments and Commutation of Income Benefit allowing conversion of monthly payments to lump sum.
ABSLI, a joint venture between Aditya Birla Group and Sun Life Financial, manages assets worth ₹99,496 crore and recorded gross premium income of ₹20,639 crore as of March 2025.