Ambit Finvest, Bajaj Finserv Direct join hands for digital lending platform for MSMEs

BL Mumbai Bureau Updated - March 30, 2023 at 03:53 PM.

Ambit Finvest has partnered with SKALEUP, the digital technology services arm of Bajaj Finserv Direct, to develop a D2C (direct-to-customer) instant loan application to give business loans to MSME business owners through a completely paperless and automated digital onboarding process.

“Through its API integrations with various tech-enabled and credit-related services and a unique rule engine-based decision-making process, the platform provides a seamless customer onboarding experience and ensures delivery of the maximum eligible loan amount in the shortest possible time without human intervention,” the company said in a release.

Ambit Finvest is the NBFC of the Ambit Group and has served over 50,000 MSME business owners and disbursed more than ₹3,500 crore in loans.

Bajaj Finserv Direct is a subsidiary of Bajaj Finserv. SKALEUP is the digital technology services arm of the company, and will enable platform development for Ambit Finvest.

“SKALEUP’s Creditech solution is a low-code/no-code digital platform that enables data-driven decisions. This platform will enable Ambit Finvest to manage a broad range of processes and services, from digital journeys and multiple products to managing complex workflows involving sales, underwriting and operations,” Ashish Panchal, CEO of Bajaj Finserv Direct said.

Published on March 30, 2023 10:19

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