TATA AIG General Insurance has launched Drive Safe, a mobile application based on the telematics technology to help customers monitor their driving skills on the road.
According to a release issued by the company, the Drive safe app is specially designed to showcase the driving patterns of drivers with respect to speed, location and time, in addition to incorrect breaking and acceleration events, undertaken in case of emergencies or due to carelessness. It also assesses the distance travelled and his/her driving behaviour.
The app gauges the driving skills on five parameters - smoothness, pace, anticipation, calmness and braking. A special feature of the Drive Safe app is that it shares a score for every journey completed, which is calculated on a scale from 1 to 5 – 5 being the highest and 1 being the lowest score. A detailed summary is given after the customer completes 400 kms, said the company.
The recording is done through a mobile application, which can use the GPS functionality of the phone to record the above movement and transmit data back to the server. The data being recorded is then analyzed on various factors and a driving score is given to the user. Currently, this technology and concept is in use in developed countries like the U.S. and Europe. The Drive Safe app is currently available only on Google Play.
Madhukar Sinha, National Head - Personal Lines, TATA AIG General Insurance Company Ltd. said, “We have always been a technologically driven organisation that believes in continuous innovation of products to suit our customer needs. The Drive Safe app is an example of such innovative technology being churned out at our end, besides being a unique step taken to ensure customers stay safe on the road”.