The Dakshina Kannada district administration will organise a beach festival in Mangaluru from December 20-30, according to B Ramanatha Rai, Minister in charge of the district.
Releasing the logo for the beach festival in Mangaluru on Friday, he said the beach festival is one of the important events of ‘Karavali Utsav’, which is held in the district every year.
Speaking on the occasion, Yatish Baikampady, one of the organisers of the beach festival and Chief Executive Officer of Panambur Beach Tourism Development Project, said the organisers have decided to merchandise the beach tourism potential of the district.
As a part of this, T-shirts and caps of the beach festival will be sold at cost price. The organisers will assess the demand for these items on social media sites such as Facebook, he said.
Another attraction of the event will be the coastal food festival. Added to this, it has been decided to organise a Kerala and Gujarati food festival this year, he said.
Fun games such as beach kabaddi, beach cricket, and beach volleyball will also be organised during the festival period, Baikampady said.
Rai said the district administration has been conducting beach festivals for many years with the intention of highlighting the cuisine and culture of the region, along with the beaches of Dakshina Kannada.