Emami Agrotech Ltd (formerly Emami Biotech Ltd) has launched its rice bran oil in West Bengal.
THe Kolkata-based Emami group entity said on Wednesday that to introduce the new product under its Healthy and Tasty brand, it has prepared a television commercial.
The TVC is now on air across Bengali general entertainment and news channels. The TVC has been created by Scarecrow Communications and produced by White Light Moving Picture Company Pvt Ltd.