A fire broke out at Citimart, a departmental store, in New Market area of the city this afternoon.
The New Market area which consist of the century old SS Hogg Market, Shreeram Arcade, the New Empire cinema hall and a variety of standalone shops and restaurants, is one of the premier shopping centers of the city.
Citimart experiences one of the highest footfalls in the area.
Twenty fire engines have been rushed to the store. Sources say the fire was first detected in the women's wear section of the store.
The exact cause of the fire is yet to be ascertained. No reports of injury have been reported yet.
The area has been cordoned off by the police.