Mr Rajiv Chilaka, Founder & MD, Green Gold Animation
“All kids like being strong,” that explains the reason for Mr Rajiv Chilaka, Founder of Green Gold Animation Pvt Ltd, modelling his animation character after the strongest of the ‘Pandavas' in the Mahabaratha.
But while targeting the kids, he was also particular he did not want the hero ‘Chota Bheem' to be a purely mythological character.
The CII Regional Emerging Entrepreneurs Award 2011 that he has bagged for ‘Concept and Execution' comes over a decade of entrepreneurship, he says. The first generation entrepreneur has achieved the rare distinction of putting an Indian animation hero on the international arena. ‘Chota Bheem' is the popular face of Green Gold Animation, which he started in 2001.