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The Advertising Agencies Association of India has announced that this year’s AAAI Lifetime Achievement Award will be awarded to ad man Ram Sehgal. This is the highest honour to be given to an individual in India for his/her outstanding contribution to the advertising industry.
A press release said this award is being bestowed on Ram Sehgal in recognition of his outstanding leadership and contribution to the advertising industry, in establishing Delhi as a premier centre for advertising in India – it was this foundation that later led JWT Delhi to become the largest office in India and among the largest in the world, in moulding Contract Advertising to such a level that it became a worthy rival to its own parent HTA, in leading AAAI and establishing one of the finest training programmes in the industry, in setting the highest standards of professionalism, and for his immeasurable contribution to social causes.
This award was instituted in 1988 by AAAI and 25 persons have been bestowed with this award earlier.
The AAAI Lifetime Achievement Award will be presented to Ram Sehgal on July 26 in Mumbai.
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