Mahindra & Mahindra has launched a special scheme – ‘Bankers’ Bonanza’ – a scheme for bank employees, under which it offers benefits of up to Rs 25,000 on purchase of its four-wheelers.

“Financiers are an integral part of the automotive business model since a majority of vehicle purchases are finance based in India. The introduction of this scheme is our way of acknowledging the support and valuable contribution made by bankers and providing a further fillip to our relationship going forward,” said Arun Malhotra, Chief Sales & Customer Care Officer, Automotive Division, Mahindra & Mahindra Ltd.

The scheme is available to employees of all banks across the country. The scheme will be in effect for two months starting July 3.

>rajesh.kurup@thehindu.co.in

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