You are watching an IPL match on your new Samsung 55-inch LED 3 D Smart TV. You're curious to know who's playing in the next few matches. No sweat. On your Smart TV, the match can be reduced to a picture-in-picture while you browse the Internet to get all the information you want while you keep an eye on the match.

The Rs 2.5-lakh Smart TV, which comes with a ‘smart hub', allows users to search and access content across the Net, including social networks, and lets viewers view 3D premium video-on-demand, missed TV shows and so on.

The Smart TV was one among over 60 premium products in various categories — from 3-D Blu Ray tech home theatre products to high-end fridges, cameras and washing machines to smart phones — that Samsung India unveiled at its Southwest Asia Forum 2011 here today. It also launched its smart phone Galaxy S 2.

Mr Jung Soo Shin, President and CEO, South West Asia, Samsung Electronics, declared that the array of products would establish Samsung's position as a technology leader and also see the Indian affiliate of the South Korean chaebol earn revenues of $5 billion this year, a 40 per cent jump from the $3.5 billion it notched up last year.

A quick walk around the cavernous hall at the Taj Palace hotel, where Samsung has displayed its futuristic products, and one can see a variety of high-end products from enormous gold-plated refrigerators to ‘talking microwaves', washing machines with ‘wobble' technology, Galaxy Tab and the new Galaxy S II smart phones, to a cute remote-controlled vacuum cleaner which crawls across the carpet spider-like.

Mr Ranjit Yadav, country head of mobile and IT Business, Samsung India, said: “The tablet will be introduced in the retail market by the end of May and will be priced between Rs 30,000 and Rs 35,000.” The company is targeting a 40 per cent market share in smart electronics category in India.

Mr Shin said the company is also looking to double its India revenue contribution from 2.5 per cent to 5 per cent in two years. “We are strengthening our distribution network and marketing outreach. Three to four per cent of the sales turnover is spent on marketing.”

Earlier Samsung had announced an investment of Rs 350 crore for the next five years to strengthen its presence in the Indian market.

Additionally, Samsung is also establishing a product innovation team in India to spearhead its innovations for the market.

“Besides India, there are only three other PITs globally. They are in the US, the UK and China.”

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