ACC Ltd has launched ‘Coastal+’ cement in coastal Karnataka.

Launching the product in Mangalore on Thursday, Mr Ramit Budhraja, Chief Executive, South & West Region, ACC Ltd, said that Coastal+ is specially designed considering the exposure conditions in coastal areas. This cement provides protection to structure from aggressive environment, he said.

Explaining this, Mr Budhraja said concrete made from Coastal+ is more cohesive. With this, concrete structures will have low permeability compared to structures made with ordinary cement. Lower permeability results in higher protection from various exposures, making the structures more durable.

The cement is ideal for usage in foundations, roofing and to the sections exposed to external environment.

Asked about the cost of the cement, he said a 50-kg bag of Coastal+ costs Rs 340. The ordinary general purpose cement costs around Rs 325 a bag.

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