Bone china and ceramic tableware manufacturer Clay Craft has set a target of achieving 40 per cent growth per annum.

The company having 25 per cent share in the market would also invest Rs 1.5 crore in modernising its facility and set up an advanced laboratory here, its MD, Rajesh Agrawal said.

Growing at 25 per cent is feasible due to increased use of the products in society.

“We are modernising our existing plant in Jaipur in order to further enhance our productivity. An advanced laboratory will be set up and research and development activities will be extensively focused for increasing quality of products and capacity of existing plants, and for lowering the cost,” he said.

The company also launched new range of products in the Fine Bone China, premium plastic and Thermoware segment.

“Steel thermoware is specially designed for health conscious people, which is highly popular these days,” he said.

He added that traditional and Mughal theme based products are also available to cater to the demand of festival season, corporate and social gifting culture.

Published on August 14, 2013